Magic of Overconsumption

2025

I created a brochure that addresses the issue of overconsumption, specifically focusing on how major corporations like Disney contribute to environmental harm. This project uses a satirical approach to grab the viewer’s attention while shedding light on serious issues such as excessive waste, pollution, and corporate greenwashing. By mimicking the cheerful tone and aesthetic of traditional Disney marketing, the brochure draws viewers in—only to reveal the darker realities hidden behind the brand's magical image. The goal was to spark critical thinking and encourage more awareness about the environmental impact of consumer culture.

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